TForce Freight
Solving a Nationwide Driver Shortage with Smart Recruitment Strategy
[Scroll ↓]Like much of the transportation industry, TForce was facing the serious challenge of a widespread shortage of qualified CDL drivers. With 194 terminals across the country and growing demand for freight services, the stakes were high. TForce needed a recruitment approach that could adapt quickly to regional needs, attract the right talent, and deliver measurable results. That’s where RedTag came in.
The impact has been transformative. Applicant volume rose significantly, even in hard-to-fill markets. Our strategies now support recruitment for all 194 terminals nationwide, with rapid-response capabilities that let TForce fill urgent openings fast. It’s more than a marketing campaign—it’s a long-term solution to one of the industry’s toughest challenges, built on collaboration, creativity, and data.
